Brand Manager, Global Braun Thermometers
helenoftroy

Join our Beauty & Wellness Team at Helen of Troy as our Brand Manager - Global Braun Thermometers (hybrid work onsite and from home), and make an immediate impact on our trusted brands; Hot Tools , Drybar , Curlsmith , Honeywell , PUR , Braun , and Vicks . Together, we build innovative and useful products that elevate people's lives everywhere every day!

Look around your home, and you'll find us everywhere:

In your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!

What you will be doing:

The multi-functional members of the Global Marketing team are responsible for orchestrating the brand strategy and product innovation that fuel growth for the Helen of Troy Beauty and Wellness division on a global basis. It is an impartial organization that provides a disciplined, global approach to the consideration of all new product and technology possibilities to drive the New Product Development Process for the division.

The Brand Manager - Global Braun Thermometers will report to the Marketing Director, Global Braun, and will manage consumer-centric innovation and new product development globally for the Braun brand within the thermometer category, as well as new category adjacencies. They will plan, prioritize, direct, and provide leadership cross-functionally to achieve long-range business development objectives.

• Global Strategy Development : Using inputs from the Regional Marketing team, the Manager will develop long-range Global Strategies for the thermometer business, including new product planning, a pace of innovation, brand hierarchies, recommendations for distribution expansion, and sharing of key success drivers (Commercial Initiatives). They will maintain and manage a rolling 3- year Roadmap of qualified new products for the category. An ability to think broadly and consider the "big picture" and understand details and management of projects is essential to this responsibility. The ability to connect problems worth solving and consumer insights into focused product and marketing strategies is also vital.
  
• New Products: Serve as the "Champion" for upstream development through the Beauty and Wellness NPD process. New product development will include developing product positioning, branding, required features, design direction, packaging (structure, layout, claims, and communication points), pricing, etc.; built from a foundation of strong understanding of consumer behaviors and needs. Partner closely in conjunction with Regional Marketing teams, Program Management, Industrial Design, Engineering, and Creative. Strong, hands-on development and market research experience are important to this position.
  
• Portfolio Management : Responsible for understanding the roles new products will play within the existing product portfolio, assuring each SKU is profitable, has a "reason for being" and is accurately positioned relative to current assortment and competition in the marketplace across relevant regions.
  
• Marketing Communications: responsible for the strategy, creative design, and development of coordinated marketing communication programs that deliver on global Braun goals. Ensure all brand-building activations across regions support brand goals, objectives, mission, positioning, and consumer target. Facilitate collaboration across regions to identify areas of efficiency and share findings. Ability to identify commonalities and lead outside and inside agency partners.
  
• Category Reviews & Communication : responsible for periodic category reviews with the regions to (a) stay ahead of the threats & opportunities regionally to inform global strategy and New Product Roadmap, and (b) communicate to the broader distributed team about GCO initiatives and activities as well as the status of global new product programs.
  

Skills needed to be successful in this role:

• Solid analytical skills with the ability to solve problems and develop creative solutions
  
• Solid understanding of costing/pricing financial analysis and P & L management
  
• Excellent communication and interpersonal skills
  
• Experience managing market research projects and distilling consumer insights into action plans.
  
• Think strategically at a global level, and to develop creative marketing solutions
  
• Strong independent champion of ideas and highly creative marketer of consumer insights
  
• Able to manage cross-functionally and across a global organization
  
• Experience and skill in presenting ideas, strategy and plans to executive level teams
  
• Demonstrate accountability of assigned responsibility (ownership)
  
• Strong project and time management skills, able to manage and direct multiple projects simultaneously
  
• Comfortable making and standing behind decisions
  
• External agency management oversight experience
  
• Competitive analysis/trends analysis
  

Minimum Qualifications:

• Bachelor's Degree
  
• MBA in marketing and management or equivalent experience
  
• 5 years of marketing experience in the consumer durables/products arena
  
• History of consumer-centric new product and packaging development experience
  
• Strong computer skills: Microsoft Office
  
• Ability to travel both domestically and globally (15%)
  
• Authorized to work in the United States on a full-time basis
  

Preferred Qualifications:

• Global experience
  
• Licensing experience
  
• Consumer-centric marketing and product development
  
• Experience working with and addressing retail accounts
  

Wondering if you should apply? Helen of Troy encourages people as diverse as our brands. Have the confidence to come as who you are because your point of view, skills, and experience will make us stronger. If you're eager to share new ideas and try new things, we want to hear from you.

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For more information about Helen of Troy, visit www.helenoftroy.com . You can also find us on LinkedIn , Glassdoor , Facebook , Instagram and Twitter .

Helen of Troy is an Equal Opportunity/Affirmative Action Employer. We are committed to developing a diverse workforce and cultivating an inclusive environment. We value diversity and believe that we are strengthened by the differences in our experiences, thinking, culture and background. We do not discriminate on the basis of race, color, religion, sex, national origin, sexual orientation, gender identity, age, marital status, disability, protected veteran status or any protected basis.

We will provide individuals with disabilities reasonable accommodation to participate in the job application process. If you would like to request an accommodation, please contact Human Resources at (915) 225-8000.

Incorporated in1968,Helen of Troy has grown into a leadingglobal consumer products company with career opportunities in North America, South America, Europe and Asia. We offer creative solutions for our customers through a diversified portfolio of well-recognized and widely trusted brands, including OXO®, Hydro Flask®, Osprey®, Honeywell®, PUR®, Braun®, Vicks®, Hot Tools®, Drybar®. Most of these brands rank #1 or #2 in their respective categories.

We boldly bring brands into our family, where we nurture what makes them great.We collaborate internally and externally, always striving to provide the consumer-centricinnovation, operational excellence, scale, global reach, and stellar shared services tomake them soar.

The above statements are intended to describe the general nature and level of work performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities and duties required of personnel so classified. Management retains the right to add or to change duties of the position at any time.

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